Discover how to use creativity as a tool to find solutions before the others
Visit Celler de Can Roca with her innovation’s director to experience how one of the best restaurants in the world innovates
Define the elements that, as a business, must always be present in the proposals to maintain the essence
when innovating.
Be inspired by the creative process that leads the Roca brothers' team to develop cutting-edge culinary proposals.
Learn about real cases that have led the Roca brothers team to innovate in culinary concepts and preparations.
Solving real cases through unique proposals that stand out and allow you to get ahead of the market.
Lluis Cintas - Director of the Postgraduate Course in Catering and Events
Creativity, planning, teamwork and empathy in service are the pillars of success.